Watch Yourself: 10 Essentials for Beginning Your Luxury Timepiece Collection

Watch collecting can be pricey, but when done correctly, it will yield a great collection and an appreciation for craftsmanship that runs deep. There is a remarkable history that accompanies watches, and while some aspects may not be particularly noteworthy, there are cultural moments that have significantly changed how people perceive watches. To start your collection, look at these 10 rules so that you can get an idea of what you’re getting into.

History

As stated above, watches have a fascinating history. The historical legacy of a watch will influence its value and interest. A great example is the Omega Speedmaster. It has a connection to the Apollo mission at NASA. This adds an amazing historical feel to this watch and has guaranteed that people will want to buy it.

Documentation Matters

When purchasing items, always look for a Certificate of Authenticity (COA). This is important because it means the product has been verified and is genuine. It’s hard to tell a fake from the real ones. The numbers are one way to tell, but most people are unaware of this. Additionally, pay attention to the stories attached to the watch. One owned by Steve McQueen sold for $2 million.

Rarity

Watches are something that is mass-produced. However, even with mass-produced products, you can still find rare configurations. For instance, it could have a discontinued clasp, a rare band, or a dial variation that won’t be rereleased, or if it’s a small production batch, among other factors. For instance, Rolex has a Submariner, but the red lettering makes it more valuable.

Patina

Patina refers to the natural aging process, and when it appears on a watch, it can take one of two forms. It can significantly increase or decrease the value. It all depends on color and uniformity. For example, on certain Rolex watches, a brown dial can add more than $20,000 to the value.

Auction

Auction houses are a great place to acquire a larger collection, and at most of these events, the items have been verified (although some slip through the cracks). You can also find that popular demand will influence private sales and high-profile auctions, meaning a higher price. Watching trends can help you discover the next big craze and get in on it before it becomes too expensive.

Service

Not every service person is the same. Some can preserve value exceedingly well and provide the service you need. Others tend to overpolish it to the point of damage and give it parts that can compromise its integrity, rendering your watch almost worthless to a collector. Collectors don’t care about age; they want original parts.

Condition

A watch’s appearance or age shouldn’t fool you. The condition is critical, too. Depending on the collector, a watch from the 1960s that’s in good condition will be more valuable than a watch from the 1930s in poor condition. This isn’t true for everyone, but it’s something to keep in mind.

Fake

Fake watches often resemble the real ones, but have features that distinguish them as counterfeit. For instance, the serial numbers won’t match up, the components will be incorrect, and other issues will become apparent. Another thing to watch out for is the case engravings. Another tip? Beware the Frankenwatch, as it’s something no one truly wants.

Don’t Rush

Don’t rush when you’re creating your collection. Find what you want, conduct thorough research, and ensure that you’re getting what you pay for. Taking your time also ensures that you don’t accumulate fake watches that you think are real, or something that you initially thought you wanted but then realized you didn’t.

Build Your Collection

When you’re building a watch collection, keep these rules in mind, and you won’t go wrong. Instead, you’ll have a great collection in the end. Remember to watch out for fakes, look out for trends and sales, and always pay attention to what you like and what suits your ideas for a private collection.

 

Posted by Jenifer Dale